Registration is now officially open for the Land Leisure & Tourism Show 2026.
The UK’s leading event for visitor attractions, holiday parks, experience providers and rural businesses returns to the NEC Birmingham on 4-5 November 2026.
Hosted by Agriconnect, the show marks its 14th edition. Co-located with the Farm Business Innovation Show, the Land Leisure & Tourism Show reflects the increasing crossover between rural enterprise, tourism and leisure.
The Land Leisure & Tourism Show aims to offer access to the latest products, services and innovations shaping the future of leisure, tourism and hospitality. Some exhibiting companies include Walter Geering, ParcVu powered by Booking Experts, Creative Play, Beyonk and World of Rides.
A key highlight of the event is its extensive seminar programme, designed and produced by Cheryl Waterman.
The 2026 edition will introduce four new features:
- The Speakeasy Lounge: This space will host thought-provoking sessions.
- The Holiday Park Village: A fully immersive, experience-led feature bringing a real-world holiday park environment to the show floor. Visitors can explore solutions in context, interact with suppliers, and gain practical ideas to implement in their own businesses.
- The New Product Trail: A curated journey through the exhibition, highlighting the latest innovations and trailblazing businesses. This feature ensures visitors can easily discover cutting-edge products shaping the future of the sector.
- The Start Up Hub: A dedicated space for emerging businesses operating for two years or less, offering fresh ideas, new technologies and the next generation of industry solutions.
