Adnodd — a new organisation who are supporting some of Wales’ most trusted and innovative bilingual educational resources — has unveiled an ambitious new strategy that will revolutionise how resources are created, shared and used.
Revealed at the Urdd Eisteddfod in Margam Park, the 2025-2028 strategy sets out Adnodd’s exciting plans, which includes a vision for close collaboration between the education sector and Wales’ thriving creative and technology industries.
Adnodd’s new strategy will move into action with the launch of its Innovation and Collaboration Fund in June — a national call for creatives and educators to bid for funding to turn their ideas into innovative education resources that support the teaching and learning of the Curriculum for Wales.
With innovation, equity and collaboration at its core, the strategy underpins key Welsh Government priorities — including the Well-being of Future Generations Act, Cymraeg 2050 and the Anti-Racist Wales Action Plan — ensuring that every resource reflects and promotes an inclusive and bilingual Wales and places the voice of current and future generations at the heart of what they do.
Central to this are three key focus areas that will guide Adnodd’s work: Literacy, Equity & Anti-racism, and Well-being. These focus areas are designed to ensure that every resource commissioned makes a meaningful, lasting contribution to addressing the biggest challenges facing learners and educators today — from falling literacy levels to entrenched inequalities and the mental health crisis affecting children and young people.
To ensure the new strategy responds directly to the needs of educators and learners, Adnodd has conducted comprehensive research with parents and practitioners across Wales. The findings — published alongside the strategy — highlight the challenges faced by educators and the continuing demand for adaptable, engaging, culturally relevant bilingual resources.
Emyr George, Adnodd Chief Executive, said:
“With the growing pressures facing schools in Wales and beyond, our research shows that practitioners are having to adapt resources every week to meet their learners’ needs. It highlights the daily challenges teachers face and demonstrates why our innovative approach to resource development is so urgently needed.
“Our strategy is built on listening. By learning directly from practitioners and responding to their experiences, we’re committed to tackling inequalities, removing barriers to learning, and ensuring that every resource we commission and support — whether new and existing — is accessible, adaptable, and genuinely makes a difference in the classroom. We want to make sure that all learners and
practitioners have access to high quality educational resources that will spark their imagination, support their well-being, and encourage a life-long love of learning. “
Lynne Neagle MS, Cabinet Secretary for Education, added:
“Adnodd’s new strategy is leading the way in the development of educational resources and is a vital step forward in ensuring all learners in Wales have access to resources that reflect their lives, language and culture.
“Through clear focus areas, Adnodd will drive connections between education, culture, and creative sectors, making the most of good practice from across Wales and beyond. Not only does the strategy support the Curriculum for Wales, but it also equips learners and educators with the tools, skills, and confidence to navigate the challenges of a rapidly changing world — helping build a fairer, healthier, and more inclusive Wales for future generations.”
Adnodd’s Innovation and Collaboration Fund opens in June — inviting educational practitioners, freelancers, organisations, and creatives across Wales to bid for funding. This will enable collaboration and to explore new ways of developing bilingual educational resources. The fund will support projects that are engaging, culturally relevant and aligned with the Curriculum for Wales. The application window will be open for four weeks. To apply, visit Adnodd’s website adnodd.gov.wales.
