East Asian-inspired lifestyle brand KENJI is set to make its Welsh debut at St David’s Cardiff.
KENJI offers lifestyle goods including Kawaii plush toys and gifts, collectible blind boxes, stationery and pens, homeware and accessories, as well snacks and drinks.
The Cardiff store will feature an interactive retail space with a distinctive Tiny-K character figure for visitors to enjoy.
Helen Morgan, Centre Director at St David’s Cardiff, said:
“We’re excited to welcome KENJI to our retail line-up at St David’s. We’ve seen the arrival of many amazing brands in recent months, with even more to come, offering something for everyone within the centre.
“With a growing UK interest in Asian pop culture, from K-pop to anime and beyond, KENJI invites our guests to be the first in Wales to explore all the treats the brand has to offer, and its opening celebrations are not to be missed.”
Eddie Shepherd, Managing Director of KENJI, said:
“We’re absolutely thrilled to be opening a new KENJI store in St David’s Cardiff.
“As Wales’ most popular shopping destination, it’s the perfect location in which to showcase our range of unique products and to connect with both loyal KENJI followers and new visitors alike.
“The new St David’s Cardiff store marks a further step in KENJI’s continued expansion across the UK and we believe our versatile mix of products will appeal to a wide range of shoppers, from those looking for exclusive items for themselves to those seeking thoughtful gifts for their friends and loved ones.”
KENJI joins a number of new brands at St David’s, including beauty giant Sephora’s first Welsh store, fashion retailer Mango, and Swiss watch company Swatch.

















