A communications and content agency has been flourishing after its leader completed a course and developed an ongoing relationship with Cardiff Business School.
Since founding Penarth-based TMPR in 2011, Louise Morgan has achieved year-on-year growth for the B2B agency, building a strong portfolio of construction, engineering, and manufacturing clients, some operating internationally.
Since taking a course with Cardiff Business School, Louise said she’s become a member of an engaged community of business leaders while benefitting from ongoing support from the university. Students benefit from state-of-the-art facilities, including the school’s Virtual Executive Teaching Suite which allows up to 96 remote participants to teach, meet and collaborate online.
Louise said she’d encourage anyone at all levels of business to search for short courses on the Cardiff Business School website and find time for their own professional development.
“It’s no coincidence that since I took the course, we have been on a growth trajectory,” Louise said.
“We’ve bought our own building – it's a step change. It's a very different business today than it was before I went on the course.”
Louise began her business intending for it to allow her to go freelance, utilising her years of agency PR experience. In 2017 she took on her first employee, and the business has grown significantly since then. She said her course allowed her to gain a wider perspective on her business and step back from the day to day.
“It was stepping out of the business that gave me the thinking time,” she said. “It made me feel that I wasn't alone. It was a blend of classroom-based teaching and virtual modules.”
Earlier this year, Louise engaged with Cardiff Business School’s integrated work placement programme, taking on a business student for the first time on a five-month paid placement.
“We took the student and worked with the university to scope out what the placement would look like,” Louise said.
“That had a real positive, strong business impact that's lasted. The wider support network has played a key part in our continued commitment to grow.”
She added:
“I think anyone who looks at a course at Cardiff Business School and thinks it’s one and done. It's not. They are really big on engagement, supporting business long-term and the team are just full of joy.”
Linda Hellard, Business Manager for Executive Education at Cardiff Business School, said:
“It was brilliant to have Louise with us on one of our short courses. Her energy and insight added so much to the experience.
“At Cardiff Business School, we’re proud to support professionals at every stage of their journey. Our short courses are designed to give fresh perspectives on business and management issues, and we can also create bespoke programmes tailored to your organisation. There’s always something relevant and thought-provoking, delivered by academics working at the forefront of their fields. We’d encourage anyone to explore our website, see what’s on offer, and join our business community.”
