Quantum, along with PR agency Effective Communication, picked up the award for its ‘Restoring faith in pensions’ campaign which looked to promote its trusted, high quality pension advice service following recent scandals in the industry, including Tata Steel, BHS and Carillion.
The annual CIPR Cymru Wales PRide Awards recognises the best in public relations and communications work by businesses and organisations based in Wales. This year saw 300 PR professionals gather at Cardiff’s City Hall to celebrate the achievements of the past 12 months.
Partner and Actuary at Quantum, Stuart Price, said:
“It was an honour to win the best Corporate and Business Communications Campaign. Working with Effective we put together a targeted campaign to restore the public’s faith in the pension industry and get people engaged with their own pensions. Key to achieving this was creating a familiarity around Quantum with regular, topical articles that crucially forgo pension jargon and are easy to understand for those with only a basic knowledge of the sector.
“The team at Effective has gone above and beyond to showcase Quantum among regional media, trade media and online platforms, securing us opportunities to provide ongoing industry-related articles.”
Alastair Milburn, Effective Communication Managing Director, said:
“The award reflects the consistent support and offering we are providing to our corporate and business clients, and specifically acknowledges the work we have been doing with Quantum Advisory. We look forward to continuing, and building on, our successful approach with Stuart and the Quantum team.”
Rhian Moore MCIPR, Chair of CIPR Cymru Wales, commented
“We know we have a huge number of talented communicators in Wales. The results we have seen at this year’s PRide Awards shows the breadth of skill, professionalism and talent through a number of industries. The campaigns and examples of work showcased in the awards proves the value PR and compelling communications bring to businesses, our economy and society. Very well done to everyone who made the shortlist and massive congratulations to all our winners.”
Stuart Price is a Partner at Quantum Advisory, which has offices in London, Amersham, Bristol, Cardiff and Birmingham.
Established in 2000, Quantum Advisory provides pension and employee benefits services to employers, scheme trustees and members.