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Glamorgan Cricket Agree New Sponsorship Deal


Glamorgan Cricket is proud to announce a new sponsorship deal with visual technology experts, Bendac Group, for the 2021 season.

Bendac Group become the club’s new ‘official AV partner,’ while their logo will appear on the left collar of the Vitality Blast kit and feature on both sides of the Royal London Cup cap.

As well as on the kits, the Bendac Group brand will appear at Sophia Gardens on both pitch facing and crowd facing ad boards.

Bendac Group are industry leaders in designing and delivering complex LED projects. Boasting a global client base with clients such as Kennedy Space Centre and Google, Bendac Group have also worked alongside several sports teams such as Chelsea FC, Bath Rugby and Western Storm.

Ben Da Costa, Managing Director at Bendac Group, said:

“I am exceptionally excited to partner with Glamorgan Cricket Club as not only their sponsor, but also as official AV partners.

“The collaboration paves the way for lots of exciting developments in the near future, that we at Bendac are looking extremely forward to. We can’t wait to support the team both on and off the pitch in their future endeavours.”

Head of commercial, Huw Warren, said:

“We are delighted to welcome Bendac Group to the growing Glamorgan partnership family.

“They have worked with some of the leading sports team in the UK and have a passion for sport and cricket which makes them ideal partners.

“Working with Glamorgan will give them even further brand exposure and recognition amongst the cricket community and the wider sports industry.

“This agreement is part of an ongoing collaboration with Bendac Group which will see further exciting announcements coming over the next couple of months.”