As a fully accredited Google Partner, Pro PPC is working in partnership with Business Wales to deliver a series of semi-intensive full day workshops, with the aim of showing businesses how to set up and manage their own fully optimised pay-per-click account.
This content-heavy workshop will be delivered by Dan Wilkinson, director of Pro PPC, who will teach attendees advanced digital techniques by going through a step by step guide to setting up a Google AdWords account.
The day will be split up into four modules, which will cover:
- The past, present and future of Google, how Superfast Broadband impacts your business and the behavior of consumers
- How to set up an AdWords account correctly – step by step
- Optimising and improving campaigns once live
- Other networks and tools, including YouTube, Analytics, Locations and Shopping