Having an idea for a business is one thing but knowing if it meets a need or a want is something else entirely.  Market research isn’t just about asking your family and friends if they like your products or services; it’s about exploring the market itself to know the size of the opportunity, the competitors already out there but, most importantly, working out who your customers actually are and where you can find them.

By the end of this workshop you will:

• Be able to access free resources to explore your chosen sector and industry
• Have a clear understanding of who your customer is
• Be able to identify and outsmart your competition
• Be awarded a certificate for completion of this module for your Big Ideas Wales portfolio

This webinar is part of Project Start Up. Project Start-up is a series of free online workshops, advice and mentoring support from Big Ideas Wales business advisers and Role Models to guide you on your unique business journey. Find out more about Project Start Up and the other webinars on offer here. You can attend one webinar or all twelve in the series, it’s up to you!