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Welsh Agency Uses Famous 90’s Hit To Promote Local Business


Make It Sticky Advertising has launched an all new radio campaign for South Wales’ very own

The welsh ad agency used a revamped version of The Outhere Brothers classic 90’s hit, ‘Boom Boom Boom’ to produce a suite of commercials highlighting the many advantages of using – from the 60-second decision, to being able to drive away the very same day.

Marketing Manager, Jac Bowen, said

“The Make It Sticky team have been with us since the launch of and we saw no reason to change a winning formula. We can’t wait to see what they come up with for the TV commercial!”

Creative Director of Make It Sticky, Tim Orr, commented,

“Rewriting the lyrics and getting our musicians to change the composition was all part of the fun of producing an effective piece of work. Our philosophy of always creating very sticky, very memorable advertising that stays with you really stands out on these commercials.”

You can catch the first in the series of commercials on radio stations throughout Wales, or take a listen at