Showcasing the Best of Welsh Business


Wales Based Digital Agency Shortlisted for National Award


Cardiff based digital agency, Sotic, has been shortlisted as a finalist for the Digital Business of the Year (Small) at the 2018 Digital Entrepreneur Awards (DEAs), beating off competition from hundreds of businesses that entered across award categories.

Sotic is a specialist provider of digital services, websites and software applications to the sports industry and earlier this year was named as the Digital Business of the Year at the Cardiff Business Awards.

Established in 2002, and with a Head Office in Cardiff, the agency works with sporting rights-holders such as the Welsh Rugby Union, Six Nations Rugby, World Sailing, Ladies European Tour Golf, Tour of Britain Cycling and Aberdeen Football Club to develop innovative but practical solutions which meet sport’s unique day to day needs.

The DEAs are the only national awards dedicated to championing digital entrepreneurialism and innovation across the UK and the winners will be revealed at an awards ceremony in Manchester on 22nd November.

Lyndsey Irwin, Commercial Director at Sotic, said:

“We’re delighted to be shortlisted as a finalist in the Digital Entrepreneur Awards. In an industry that has seen rapid change and growth, Sotic have been delivering for some of sports biggest players since 2002 which is proof of our ability to adapt, innovate and be agile within our fast-moving industry while staying profitable and true to our values of delivering great sporting experiences online.”

The DEAs, now in their 14th year, cover categories encompassing every component of today’s online business ecosystem – from enigmatic leadership to forward-thinking development and cutting-edge creative. Previous winners of the awards span a range of sectors, from retail giants like Sainsbury’s and Mothercare to smaller, more agile digital specialists like Social Chain and Clicky Media.

Among the judging panel are Jacqueline de Rojas, president of techUK and chair of the Digital Leaders Board; Heather Waters, enterprise manager at NatWest; Vikas Shah, CEO of Swiscot Group; Susie Ma, founder and CEO of Tropic Skincare; Naomi Timperley, co-founder of Tech North Advocates and chair of Capital Pilot; and Jon Woodall, founder & managing director of Space 48.

President of techUK and chair of Digital Leaders, Jacqueline de Rojas serves on the government’s Digital Economy Council and is an advisor to a number of fast-moving tech companies.

Commenting on the DEAs, de Rojas said:

“We are known as a nation of innovators and of entrepreneurs. It is quite simply a privilege to judge the technologies and innovators at the frontier of change.

The UK is a nation of technological significance and shining a light on entrepreneurship in this space is a way of investing in our digital future. “