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Seren Collection Secures Partnership with Pembrokeshire County Council


The Seren Collection which includes the Grove of Narberth Hotel and three other businesses in South West Wales has announced the formation of a partnership with Pembrokeshire Country Council with the aim to support the business with food and safety standards compliance.

The partnership now in the process of implementation, is the first of its type in the hospitality sector in Wales.  It has been established to help build improved lines of communication regarding the latest changes in legislation and working practices whilst maintaining the strongest possible working relationships between its officers and the business.  Working in partnership like this clearly demonstrates a shared commitment to ensuring this growing Welsh hospitality business continues to deliver against the highest food and safety standards.

Neil Kedward, Managing Director of the Seren Collection said:

“We are delighted to now be working in Partnership with Pembrokeshire County Council and hope this is the start of a long and successful relationship.  The new relationship is a key part of our arrangements to help our manager’s to deliver the highest levels of food and safety standards for our guests.  We are constantly changing our business particularly in the kitchen where we use the latest techniques and equipment, so having the food safety officers by our side will assure that we are meeting the highest standards which are expected of us.”

Mark Elliott, Head of Public Protection at Pembrokeshire County Council, said:

“We’re very pleased to launch the Primary Authority arrangement with The Seren Collection Ltd, which includes the Grove of Narberth Hotel & Restaurant.

The partnership will ensure that the company receives the most up-to-date and consistent advice on requirements relating to Food Safety, Food Standards and Health and Safety at Work compliance within their business.

It also shows commitment by both the Authority and The Seren Collection Ltd to work in partnership, to achieve the highest standards of compliance.”

Mark added that the eligibility to form the agreement is currently available to businesses that trade across local authority boundaries.

“This is the second Primary Authority arrangement set up by Pembrokeshire County Council’s Public Protection Department and we are confident it will prove as successful as our first arrangement has done. We are keen to consider entering Primary Authority Partnerships with other eligible businesses, as there are clear benefits in sustaining high levels of compliance, both to the business and the public,” he said.