Showcasing the Best of Welsh Business


Learn How to Measure Impact and Sustainability Skills


New webinar series running from Monday 21 March aims to help Welsh businesses realise their Green Ambition

Business Wales is set to help companies take simple and practical steps towards tackling the green agenda with a free webinar on 21 March looking at Measuring Impact and Sustainability Skills.

The growing need for companies to understand and communicate their environmental impacts has created a new requirement to measure sustainability performance. And measuring carbon emissions is a priority for businesses as they respond to the growing demand from customers who only want to do business with green companies.

Sustainability is becoming an ever more important issue for businesses as employees increasingly demand high standards from the companies for which they work. Indeed, recent research from Anthesis found that 40% of UK workers were disappointed by the lack of effort and resources put into sustainability by their employer.

David apJohn Williams, National Contracts Manager, Business Wales said:

While Wales is already doing incredible things in this area, we know that many businesses haven’t taken any actions yet, and some who have started are still somewhat unsure how to make further significant changes.

The Measuring Impact and Sustainability Skills event takes place from 10am to noon and can be booked at

The session will be delivered by resource efficiency experts, Planet Mark, and will introduce tools and techniques to measure impact and create plans to work more sustainably. It will also help set out the business case for improving sustainability and help prioritise and allocate resources.

Planet Mark will discuss the importance of engaging and communicating stakeholders on the issue, from staff and customers to suppliers and partners. There will also be an interactive session with the option to ask questions via chat, and a Q&A with Planet Mark expert and Business Wales Resource Efficiency experts.

Attendees will be issued with resource packs and tool kits and will have the option to book a 1-2-1 resource efficiency consultation with a Business Wales expert.

The sessions form part of the Green Ambition Webinar Series, running from Monday 21 March to Friday 25 March 2022, which aims to give businesses the tools to work more sustainably and understand and emphasise the benefits of circular models and moving away from a wasteful culture.

Other events in the series will cover: plastic packaging and manufacturing; product design and innovation; measuring impact and sustainability skills; and market developments and decarbonisation.

David added:

We encourage businesses of all sizes to engage with our Green Ambition series and take advantage of our 1-1 consultancy offer to create a bespoke green action plan. It’s a fact that some businesses will only work with those who can demonstrate their green commitments, so it’s in your best interest to start making these changes sooner rather than later, as otherwise there’s a danger you’ll get left behind.

All events can be booked at: Business Wales website.