Businesses across East Wales have been encouraged to complete a data health check to enhance their future activities.

The Data Innovation Accelerator (DIA), part of Cardiff University’s Data Research Institute, works with SMEs across East Wales to better use their data.

Data scientists work with businesses to apply data science techniques to tackle the challenges many businesses face.

The team carry out ‘data innovation health checks’ to explore and analyse companies’ data and identify opportunities for analysis for the benefit of the business.

A data health check will produce a report which introduces data science and its applications to the business, and recommendations on how businesses can best use this data to generate new products and services.

According to Forbes, 59% of businesses globally use analytics in some capacity and 71% predict their investments in data and analytics will accelerate.

Directors Professor Pete Burnap and Professor Roger Whitaker head up the Accelerator, while the data science team is led by Dr Andrew Washbrook and Dr Ceri White.

With a range of experience in data science, statistics and programming, the DIA will match companies with scientists who can produce the best bespoke results for businesses.

Following the health check, the DIA invites businesses to propose an idea for a collaborative project which, if approved, will be worked on by members of the data science team.

Data health checks are carried out as ‘de minis’ state aid, according to the DIA, and companies will need to show their eligibility to receive de minis aid before the check can begin.

The DIA works with companies in Cardiff, Newport, the Vale of Glamorgan, Monmouthshire, Powys, Wrexham, and Flintshire, and is part-funded by the European Regional Development Fund through the Welsh government.