Showcasing the Best of Welsh Business

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Bedroom Browser Promotes the Best of Mid Wales to Visitors

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Eight and half thousand copies of a new publication, which is packed with information about things to see and do while visiting Mid Wales, have been distributed to tourist accommodation providers across the region.

The 2016 ‘Bedroom Browser’ guide is available in hotel rooms, guest houses, bed and breakfast, self-catering and caravan accommodation. It contains useful information about a huge range of attractions, activities and places to visit in Meirionnydd, Ceredigion, Powys, West Wales and the Welsh Marches.

The publication is produced by MWT, an independent organisation representing around 600 tourism and hospitality businesses across Mid and South Wales.

Advertising for the first time this year are Monty’s Brewery Visitor Centre, Montgomery, Welshpool and Llanfair Light Railway, the Cliff Railway in Aberystwyth, Silver Mountain Experience at Ponterwyd, near Aberystwyth, Dolphin Survey and Dolphin Spotting Boat Trips in New Quay, National Botanic Garden of Wales, Llanarthne and Gregynog Music Festival.

Advertisers who are supporting the new publication are featured in the ‘Great Days Out in Mid Wales’ section of the ‘Show Me Wales’ app and websites produced by MWT.

In addition to the ‘Bedroom Browser’, MWT has produced a pad of tear off ‘Show Me Wales’ information maps, which can be given to visitors staying in accommodation within the region.

The ‘Bedroom Browser’ has detailed information about everything from adrenalin pumping activities, national trails for walkers and spectacular wildlife and nature attractions to narrow gauge railways, arts and craft centres and heritage and family attractions.

The publication has been designed by Motif Creative, Newtown and distributed by Pear Communications who also produce brochure stands and other point of sale material to promote businesses.

The brochure stands, promoting the ‘Show Me Wales’ app, can be seen in Tesco, Morrison and Co-Op stores across Mid Wales

“Having received an excellent response from advertisers this year, we are delighted with the finished product, which I am sure is going to be very popular with guests staying in accommodation across Mid Wales,”

said MWT’s chief executive Val Hawkins.

“The Bedroom Browser presents a good overview of the best that the region has to offer visitors.

“With 8,500 Bedroom Browsers in individual bedrooms, even with 50 per cent occupancy, we calculate that in excess of one million visitors will see them every year.

“Mid Wales has huge potential with a wide range of visitor attractions and lots of things for people to see and do, all set within the stunning scenery of the Brecon Beacons and Snowdonia National Parks, the Cambrian Mountains and the Cardigan Bay Coast.”

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Duncan Foulkes Public Relations Limited is a well established communications consultancy based in beautiful Mid Wales.

Incorporating public and media relations, the consultancy provides a range of services to businesses and organisations throughout Wales and the Marches.

A former newspaper journalist for 24 years, Duncan moved into PR in 1999 after editing the County Times & Express & Gazette newspapers – the main weekly titles in Mid Wales – for five years.

His main reason for leaving the newspaper industry was a desire for a new career challenge. His successful PR business predominantly focuses on companies based in Wales and Shropshire.

His motto is to keep things as simple as possible to avoid over-complicating what is a straightforward goal – to achieve media coverage for a client.

Duncan’s wide-ranging work entails media campaigns, researching and drafting press releases, media liaison, political lobbying, event management, organising photocalls, website content advice, social media and newsletters.

He has extensive PR experience of the food and drink, education and training, catering and hospitality, insurance and financial services, manufacturing, tourism, farming, property, fine art, lubricants and telematics sectors.

His contacts extend from local newspapers in Wales to the national print and broadcast media, trade publications and digital media.

Duncan Foulkes PR uses only the most creative photographers, ensuring that photography to support his work is of the highest quality.

He is passionate about issues relating to the countryside and enjoys fly fishing, watching sport and spending time with his family in his spare time.

Services provided:

Public Relations
Media Relations
Public Affairs
Copywriting
Crisis Communications
Event management

 

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