Every week six million people in the UK are taking control of what they listen to and downloading podcasts on topics they’re passionate about. Podcasts – mini online radio programmes – have traditionally been the domain of broadcasters and keen amateurs. But it’s a format that presents a huge opportunity for businesses, large and small, to share their expertise with their audiences.
In this session we’ll give you a beginners’ guide to podcasts and a taste of what you’ll need to start your own podcasting journey.
Steve Austins is the Director of Cardiff-based audio content company, Bengo Media. Steve has spent more than two decades in the radio industry and remains the longest serving head of BBC Radio Wales in the station’s 40 year history. In 2017 he set up Bengo Media, which produces audio content for clients such as Welsh Government, Sport Wales and the BBC, as well as advising businesses on how to start podcasting.
The session will give an introduction to podcasting, argue why your business should have an audio strategy and give you tips on how to create content that will really cut through.
Please note that this event is open to all – you don’t have to be a NatWest customer to attend.
All information used in this presentation you are registering for relating to The Power of Podcasting is for information purposes only and is for the sole use of the attendees at the presentation.
Whilst we feel this topic is beneficial to business owners, the views expressed are not intended to be and should not be viewed as individual advice or as a recommendation. You should seek independent advice in respect of issues that are of concern to you.
To the maximum extent permitted by law we expressly disclaim all representations, warranties, or assurance of any kind, expressed or implied, that are made to the accuracy or completeness of the information contained in this presentation and no member of NatWest accepts any obligation to update or correct any information contained herein.
WHEN:24th May 2018 – 10:00 – 11:30 BST
WHERE:Cardiff – NatWest Entrepreneur Accelerator Hub