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Upgraded Website Gives Mid Wales Tourism a Global Shop Window

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Tourism businesses in Mid Wales have a brand new global shop window to promote the wide range of things for visitors to see and do within the beautiful region, which stretches between the Snowdonia and Brecon Beacons National Parks.

MWT Cymru, the independent organisation that represents around 600 tourism and hospitality business across Powys, Ceredigion and Meirionnydd part of South Gwynedd, has upgraded and relaunched its website – www.visitmidwales.co.uk – in time for the main holiday season.

The website, which is fully responsive to mobile phones, tablets and desktop pcs, has been completely rebuilt and redesigned to make it easier for users to navigate and find the information they need.

Destinations are captured under the headings: Mid Wales Coast, Mid Wales Inland, Snowdonia, Brecon Beacons and Towns and Villages.

Under the ‘Book your stay’ section, visitors can choose from more than 360 places, including hotels and B&Bs, self-catering, camping and touring, holiday parks, hostels and bunkhouses.

To help visitors find their perfect holiday there are sections for families and kids, romantic couples, people who enjoy wildlife, groups and get-togethers, those with accessibility needs and those looking for pet friendly accommodation.

Days out with things to see and do include history and heritage, culture and the arts, biking and cycling, country pursuits, walking and hiking, rail enthusiasts, outdoor adventure. In addition, there’s a what’s on section and useful information about tours and itineraries.

A travel assistant section will help visitors decide how to get to Mid Wales and then how to move around the region.

A new addition is a shortlist facility, which allows users to develop their own itinerary from the information available and then to print it off in pdf format.

“The website contains a huge amount of information and we have tried to make it more user-friendly and easier to navigate,” said MWT Cymru’s chief executive Val Hawkins.

“The key was to make the website more responsive to small mobile devices because, increasingly, people are accessing information on the move. “The fresh, new look is enhanced by eye-catching imagery and we hope visitors will be as pleased as we are with the result.”

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Duncan Foulkes Public Relations Limited is a well established communications consultancy based in beautiful Mid Wales.

Incorporating public and media relations, the consultancy provides a range of services to businesses and organisations throughout Wales and the Marches.

A former newspaper journalist for 24 years, Duncan moved into PR in 1999 after editing the County Times & Express & Gazette newspapers – the main weekly titles in Mid Wales – for five years.

His main reason for leaving the newspaper industry was a desire for a new career challenge. His successful PR business predominantly focuses on companies based in Wales and Shropshire.

His motto is to keep things as simple as possible to avoid over-complicating what is a straightforward goal – to achieve media coverage for a client.

Duncan’s wide-ranging work entails media campaigns, researching and drafting press releases, media liaison, political lobbying, event management, organising photocalls, website content advice, social media and newsletters.

He has extensive PR experience of the food and drink, education and training, catering and hospitality, insurance and financial services, manufacturing, tourism, farming, property, fine art, lubricants and telematics sectors.

His contacts extend from local newspapers in Wales to the national print and broadcast media, trade publications and digital media.

Duncan Foulkes PR uses only the most creative photographers, ensuring that photography to support his work is of the highest quality.

He is passionate about issues relating to the countryside and enjoys fly fishing, watching sport and spending time with his family in his spare time.

Services provided:

Public Relations
Media Relations
Public Affairs
Copywriting
Crisis Communications
Event management

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