Business News Wales talks to Angela De Souza, Manging Director of Women’s Business Club. She talks about her entrepreneurial brain, top tips for success in business and what challenges she faces in the future.
Can you give our readers a little background into yourself and your role within Women’s Business Club
Hi, I am Angela and I am a serial entrepreneur! My brain is always whizzing with great ideas often to the frustration of those closest to me. My biggest passion is my husband, four beautiful children, one grandchild and three cats! I am so blessed to have such an amazing family. My LinkedIn title says that I am a ❀ Author ❀ Speaker ❀ Entrepreneur ❀ but what it doesn’t say is that I also love to sing in the shower, play my piano and try my hand at some Bob Ross painting.
If my accent confuses you it’s because I was born in Crawley, England, but spent all of my childhood in South Africa. I currently live in Cheltenham but who knows where the wind will take me. My dream is to stop working so hard all the time and live on a farm where I can enjoy complete silence, grow things in the garden and have even more animals.
What are your plans for the next five years, and where do you see your challenges and opportunities?
My long term plan is to connect every business women in the UK! I am passionate about connecting people, supporting and empowering them. My dream is that the Women’s Business Club become to place for business women to go to when they need to be connected, supported and empowered but also when they want to offer their support to other business women. I personally can’t do this for every one of our members but we can achieve this together as a community of business women who understand the importance of giving and taking.
The challenges are always perceptions. People don’t understand us until they try us a few times and it frustrates me when people don’t come along for lunch because of who they think we are. This links directly to our opportunities as we are a super friendly bunch who sincerely care about each other and business success and therein lies the opportunities.
Looking back at your career, are there things you would have done differently?
Firstly I would have taken more time to make decisions! I always thought it was one of my strengths to make decisions quickly but actually I could have slowed down a lot and avoided some unnecessary drama along the way. I now have a decision making process in place.
Secondly, I would have trusted my instinct more. Many of my mistakes came because I assumed that the people giving me advice knew more than me and were better equipped than me and that may have been true but my instinct should have been my guide above all that.
Finally, I would have grown slower. Again, my fast paced nature led me to do so many things too quickly and if I had just slowed down I think we would have built the clubs more steadily and yes it would have taken longer but I would not have burned out so quickly when it all became too much. We have since slowed down and are not launching new clubs too quickly but focusing on building the ones we have until they are strong before we move on.
What do you think are the most important qualities for success in business?
I believe business success boils down to one key thing and that is the ability to stick at it for a long time. You may not be the best at what you do yet but if you can stick at it longer than your competitors then you can become the best. Experience takes time and so give yourself and your business the time it needs.
What are your top three tips for success?
- Believe in yourself.
- Believe in your product or service.
- Build a great team around you – no one can do it alone.
Angela will be speaking at Venue Expo, Celtic Manor, 24th/25th May. For information and tickets click here.