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Distraction is One of Self Employed Persons’ Biggest Challenges, Says Survey

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There is nothing like being self-employed, working from home or at a home office and being able to start and end each day when you wish.

But, as a survey undertaken by Dr Bridget Kirsop, of One Life Coaching, discovered, it is not quite that simple.

When the boring parts of a business need to be done by a self-employed person while working at home, then doing anything else – including the household chores – suddenly rise to the top of the To Do list rather than the completion of the business task in hand.

Distraction and self-motivation came high on the list of the business people surveyed when they were asked ‘What are the biggest challenges you face in business?’

The solutions boil down to the mindset of the self-employed person and their discipline at work, said Dr Bridget, who runs Certified Neuro Linguistic Programming (NLP) Practitioner courses, Mastermind groups and individual NLP Coaching programmes.

Dr Bridget said:

“When people work as an employee for a company, they generally have a line manager, or similar person in authority to whom they are accountable, above them. This means that their mindset is that of needing to get the task done in order to satisfy that person in authority.”

With single-person,self-employment, however, that authority is sometimes not there. Working for clients ensures that projects are completed. But when the self-employed person is conducting direct sales to the public – selling cakes, for example – the discipline to get admin-type things out of the way can wane.

There are 4.7 million self-employed people in the UK, according to the Office for National Statistics, and each of them will have times when they will not be fully focused on the matter at hand and do something else.

Dr Bridget said:

“Of course, business means marketing and making connections, but it is also about discipline and motivation.

“Schedule your diary with your work for the day and stick to it. Discipline yourself not to get distracted as, once that job is done, you will feel much better as you move onto the work that you REALLY want to do!”

For more information about One Life Coaching and how Dr Bridget can help you and your business stay focussed, go to www.onelife-lifecoaching.co.uk

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Gary Baker MA founded Wales and West Media Ltd in 2007 and works within journalism and PR across all sectors of media, from TV, radio, sport, print and new and social media.

Gary has written for all the London-based tabloid and broadsheet papers and worked with clients from many different industries, from childrens charites to recyling and, particularly, sport.

He is a Masters degree graduate in entrepreneurship and business development and founded Welsh business magazine SME Wales in 2013. In 2014, after working with a client within the umbrella of national governing body Sport Wales for ten years, he founded Welsh Sport magazine.

Gary has worked within Welsh organisations to bring major events to the Principality, most proudly the British Cycling National Road Race Championships in 2003, 2004, 2007, 2009 and 2014.

He has worked with many people on developing business PR strategies within their sport, and, as a former sports editor and writer, knows what it is like on the ’other side of the desk’ when press releases and pictures land in the inbox.

Gary has written for newspapers and websites at some of the biggest sporting events in the world, such as the Rugby World Cup and the Commonwealth Games. The proudest of all, however, was working for 17 days, with an Access All Areas media accreditation, at the 2012 London Olympic Games. This is his personal gold medal.

Gary is a member of national bodies the Sports Journalists Association and the Rugby Union Writers Club. He is also a long-term member of many business clubs in Wales and the West of England.

His teenage daughter means everything to him but he also enjoys rugby union, walking, films, cyclling and the company of friends – and is somewhat known for an ability to scout out cheap train tickets on the internet.

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